ABOUT THE PROJECT
Semrush came to us with a request to make a story about their new One2Target feature. With this tool you can finally figure out who your audience really is, segment them, and start ranking in those sales like it’s tickets to Beyonce. We proposed to combine 2D and 3D styles, a suggestion which the client approved. This gave us an exciting opportunity to experiment with this new style and try out new things!
“For this project, I am immensely grateful for the guidance of specialists who assisted me with look development. The most challenging part was to create a character that exuded confidence without being overly cute and cuddly”