TED
ABOUT THE PROJECT
We were approached to create a video about a new medication for Short Bowel Syndrome, offering a more liberated life for those affected. Our video’s star was young Andrey, sharing his journey with this condition. And the antagonist was a funny IV drip turned villainous. Crafting emotional metaphors and a unique visual style, we portrayed Andrey’s story.
Nadya Minakova
Co-owner, Creative Director
“This project holds a special place in our hearts, not just for its distinctive style and storytelling but for its potential to make a real impact on many lives.”
Credits
Client Takeda
AgencyIzum
ProducerAndrey Nesterov Alex Romanchenko
ScriptNadya Minakova AlexRom Vitali Morozou
Art DirectionNadya Minakova
DesignNadya Melnikova
Cell animation and motionGleb Andryushin Nadya Minakova Diana Prota Vitalya Tok Arin Khoroshu
3D AnimationGleb Andryushin
Coloring and paintingNadya Melnikova Olesya Tkach Diana Prota Alyona Evdokimova Marina Sidorovich Margarita Morozova Marina Krylova Nadezda Poltavskaya Xenia Sharikova Alex Meleshkov
Music and sound designAlexander Maslyuk
